About Me

(and the beautiful work we’re going to do together.)

Need a sales page that kills? A press release that scores? A white paper or some email marketing that generates leads? I’m a skilled copywriter who can create the content you need to achieve and exceed your goals.

My name is Lore Lawrence and I’d like to solve your problem.

Those clients and investors you’re hoping to land? My copy will seduce, engage, and persuade them with lively, sophisticated writing that is easily understood and builds immediate rapport.

You can rely on my expertise because I’ve been telling the story of business for a long time.

I spent nearly two decades as a writer and editor at the International Finance Corp., the elite investment arm of the World Bank Group. I wrote about everything from bonds to solar power, infrastructure to health care and more. I’ve covered executives from the C-suite to investment officers.

I know how to tease out the gold in a project or product and spin it into a narrative that will drive sales and investment upward.

But you need more than a proven, top-notch content creator. You also need a content producer who can spot trends, see the future, and pivot quickly to adapt to a changing marketplace.

That’s me ─ I’m used to moving at lightning speed. I’ve had to. As a former journalist and foreign correspondent, I’ve written all sorts of stories about politicians, business owners and diplomats, scientists and soldiers, activists, smugglers, refugees, and movie stars, as well as ordinary citizens.

I’ve filed stories from a mortar-scarred hotel in Sarajevo, chased down stories in the radioactive zone near Chernobyl, landed interviews after hitchhiking through Bosnia in a VW van filled with sauerkraut, written about trailer-park wars, murders, and a mass wedding. I’ve written stories that ran in prestige outlets such as the San Francisco Chronicle, Knight Ridder, Condé Nast, and UPI.

In other words, I’m versatile, creative, and can adapt to quickly changing situations. And it’s all topped off with a master’s degree from Columbia University’s Graduate School of Journalism.

If you need clear, compelling copy on finance and technology to share with your clients and customers, don’t wait any longer. Let’s get the best of your business out there!